All work
Project film

Self-Isolation Index

A public tool showing how active cities were during lockdown.

A city, at a glance

During the 2020 lockdown, Yandex’s Self-Isolation Index translated city activity into a simple public indicator. It gave people a shared way to understand how much their city was staying at home.

The public-facing stay-at-home message from the Index campaign.
The public-facing stay-at-home message from the Index campaign.
Self-Isolation Index campaign image

Data people could understand

The product turned city activity into an accessible public signal. Instead of asking people to interpret a complex dataset, it offered a clear view of how their city was responding to lockdown. The interface and public communication made that information easy to read and share.

The project received two Cannes Lions shortlists and recognition across three One Show categories.

Awards & recognition

CANNES LIONS

  • 2021 / Data-enhanced Creativity / Recognition
  • 2021 / Use of Real-time Data / Recognition

EUROBEST

  • 2020 / Use of Real-time Data / Gold
  • 2020 / Data Integration / Recognition

EPICA

  • 2020 / Creative Use of Data / Bronze
  • 2020 / Mobile Campaigns / Bronze
  • 2020 / Online & Mobile Services / Recognition

ONE SHOW

  • 2021 / Creative use of data / Recognition
  • 2021 / Creative use of data / Recognition
  • 2021 / Health, wellness & pharma / Recognition

GOLDEN DRUM

  • 2021 / Use of Creative Data & AI / Recognition

ADC*E

  • 2021 / Best use of data / Silver
  • 2021 / Data Visualisation / Bronze
  • 2021 / Integrated and Innovation for non-profit / Bronze

RED APPLE

  • 2021 / Creative Use of Data & AI / Gold

ADC*R

  • 2021 / Best use of data / Gold
  • 2021 / Social Responsibility campaign for commercial purpose / Gold
  • 2021 / Data Visualisation / Bronze

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